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Sherpa Chart: How Merchants Manage the Affiliate Search Marketing Dilemma

Amplify’d from www.marketingsherpa.com
SUMMARY: Competition between companies and their affiliates is natural. Affiliates can be very effective at creating revenue-generating traffic through search so there’s an inherent tension in the system. See the main attitudes/policies with which merchants attempt to deal with this issue.
View Chart Online
See more at www.marketingsherpa.com
 
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Categories:  Affiliate and Lead Gen, Digital Media Mix, Digital Media Technology, SEO - Search Engine Optimization, Search Engine Marketing Statistics, Search Engines - Google, Yahoo, MSN, etc, Social Media, Tips - Search Marketing